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Keywords: Mobile diffusion
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2015) 27 (2): 349–363.
Published: 13 April 2015
... research in Europe, and conclude that dyadic coopetition is more suitable for incremental innovation and multiple coopetition for radical innovation. © Emerald Group Publishing Limited 2015 Cooperation Myanmar Coopetition Mobile diffusion New markets Competitor networks The mobile...
