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Keywords: Non‐profit organizations
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2011) 23 (2): 222–242.
Published: 29 March 2011
... can be contacted at: carolin.plewa@adelaide.edu.au © Emerald Group Publishing Limited 2011 Australia Non‐profit organizations Brands Relationship marketing Member‐owned organisations, involved in a wide range of community‐based activities (often in a not‐for‐profit capacity...
