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Keywords: Operating models
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2025) 37 (3): 650–665.
Published: 27 August 2024
... this threshold, the regulation is ineffective for the platform’s operating model. Below it, the regulation affects the platform, moderated by customers' green awareness. The threshold initially decreases (weakly) and then increases in awareness. Effective caps reduce profits for the manufacturer, B2C car-sharing...
Includes: Supplementary data
