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Keywords: PLS-SEM and ANN
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Journal Articles
Asia Pacific Journal of Marketing and Logistics 1–44.
Published: 21 November 2025
... norms and value PLS-SEM and ANN Mixed-method In this era where nearly all cultural production is digitized, the protection of intellectual property has become not merely a legal concern but a cornerstone of digital economic sustainability. Yet, the increasing ease of reproducing and sharing...
