...Yunhau Lu; Ivan Ka Wai Lai Purpose This study aims to investigate how active and passive memorable tourism interaction experiences (MTIEs) differ in their link to positive emotions and vivid memory, which foster affect tourists’ revisit intention. Design/methodology/approach This study used...

...Euisoo Kim; Sukkyu Kim; Yunduk Jeong Purpose Based on a stimulus–organism–response theory, the purpose of this study is to empirically examine structural equation model linking personal involvement, positive emotions, tourist satisfaction and destination loyalty among sport tourists to a mega...