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Keywords: Recommendation systems
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2025) 37 (4): 895–913.
Published: 17 September 2024
.... Originality/value The proposed system offers a series of actionable recommendations designed to enhance customer engagement and foster brand loyalty. This study contributes to image design in maternity and baby care marketing and provides analytical insights for recommendation systems. Kung-Jeng Wang can...
