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Keywords: Revisiting intention
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2023) 35 (6): 1313–1329.
Published: 09 August 2022
...Qiuxiang Zhou; Yongjian Pu; Chun Su Purpose This study primarily aims to investigate the indirect and direct effects of cultural heritage rejuvenation experience quality on tourists' revisiting intention through memorable tourism experiences and destination image in the context of cultural...
