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Keywords: Service innovation
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2022) 34 (4): 629–646.
Published: 07 July 2021
...Xiaohua Xin; Xiaoming Miao; Qian Chen; Tiantian Shang Purpose Despite the fact that user participation (UP) has been highlighted as an important aspect in innovation, previous findings on its relationship with service innovation performance (SIP) are inconsistent. This study aims to investigate...
Journal Articles
Asia Pacific Journal of Marketing and Logistics (2019) 31 (4): 925–943.
Published: 18 March 2019
...Lan Li; Gang Li; Xue Yang; Zhilin Yang Purpose The purpose of this paper is to investigate the impact of corporate social responsibility (CSR) on the performance of service innovation (PSI), and the mediating effect of knowledge acquisition. Design/methodology/approach Drawing on social...
