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Keywords: Social cognitive theory
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Journal Articles
Intention-behaviour gap in organic food consumption: a dual-moderated mediation model
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2024) 36 (12): 3514–3532.
Published: 08 July 2024
... 04 2024 08 06 2024 09 06 2024 © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Action plan Action self-efficacy Coping plan Coping self-efficacy Organic food Social cognitive theory Organic food (OF) items...
Journal Articles
From appearance comparison to fitness intention: mediating roles of appearance-based exercise motivation and perceived behavioral control
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2022) 34 (8): 1702–1720.
Published: 28 October 2021
.... Originality/value This study explores the positive effects of appearance comparison combining social comparison theory, social cognitive theory and the theory of planned behavior. It contributes to extant literatures about appearance comparison and fitness intention by promoting the understanding...
Journal Articles
How consumer mindsets in ethnic Chinese societies affect the intention to buy Fair Trade products: The mediating and moderating roles of moral identity
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2017) 29 (3): 553–568.
Published: 12 June 2017
... causation model in social cognitive theory (Bandura, 1986). The primary factors that influence ethical consumption decisions in ethnic Chinese societies were explored by integrating the unique cultural environment of the Chinese. Design/methodology/approach The study effective sample comprised...
