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Keywords: Supply disruption
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Journal Articles
The strategic role of product line length flexibility in advancing supply chain resilience
Available to Purchase
Asia Pacific Journal of Marketing and Logistics 1–19.
Published: 25 November 2025
... suppliers. Findings The study finds that an increase in the degree of supply disruption can drive manufacturers to extend their product line to some extent. Meanwhile, when the cost of product line extension is in the middle range, the manufacturer suffering from supply disruption should adopt a more...
