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Keywords: Sustainable behaviour
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2024) 36 (8): 1946–1965.
Published: 23 February 2024
... in their followers due to their referent power (Brown et al., 2017). Opinion leadership Spirituality Circular economy Sustainable behaviour Recycle Influencer marketing Turning waste into gold has been the core concept of the circular economy and has made recycling a global movement...
