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Keywords: Teleological evaluation
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2025) 37 (9): 2637–2650.
Published: 20 February 2025
... equation modeling (PLS-SEM) was used to examine the path effects. Findings Based on the model of Hunt and Vitell (1986), this study incorporates the role assessment of emotional self-regulation, deontological and teleological evaluation into the research model to examine consumers’ ethical judgments...
