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Keywords: Urban development
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Journal Articles
The 18th FINA world masters championships and destination loyalty
Available to Purchase
Asia Pacific Journal of Marketing and Logistics (2024) 36 (3): 622–640.
Published: 07 September 2023
... of hosting mega-sporting events that make them as one of the most viable options for sustainable urban development. Previous studies on tourism marketing can be classified into two key categories: the first research stream concentrates on tourist satisfaction. In other words, general tourism focuses...
