Keywords: Wholly owned foreign enterprises
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2003) 15 (4): 3–18.
Published: 18 December 2003
..., and conditions in the macro‐environment. © MCB UP Limited 2003 Wholly owned foreign enterprises Joint Ventures Guanxi Market Entry Methods for Western Firms in China by Jonathan Wilson, Senior Lecturer, Ashcroft International Business School, East Road, Cambridge, CB1 3PT and Ross Brennan...

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