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Keywords: Willingness to make in-game purchases in PC games
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2025) 37 (12): 3984–4002.
Published: 12 May 2025
... and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Virtual streamers Emotional expression Empathy Emotional labor Willingness to make in-game...
