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Journal Articles

Effect of product attribute beliefs of ready-to-drink coffee beverages on consumer-perceived value and repurchase intention

Edward S.-T. Wang, Jia-Rong Yu

British Food Journal (2016) 118 (12): 2963–2980.

https://doi.org/10.1108/BFJ-03-2016-0128

Published: 05 December 2016

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Journal Articles

Effect of food service-brand equity on consumer-perceived food value, physical risk, and brand preference

Edward S.-T. Wang

British Food Journal (2015) 117 (2): 553–564.

https://doi.org/10.1108/BFJ-09-2013-0260

Published: 02 February 2015

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Journal Articles

The effect of stress and visible health problems on the intent to continue health food consumption

Edward S.-T. Wang, Yeah-Luen Li

British Food Journal (2015) 117 (1): 302–317.

https://doi.org/10.1108/BFJ-09-2013-0275

Published: 05 January 2015

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