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Journal Articles

Effects of implicit and explicit packaging cues on coffee perceived quality

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Guilherme Sternadt Alexandre Ramos, Eluiza Alberto de Morais Watanabe
Journal: British Food Journal
British Food Journal (2025) 127 (10): 3876–3894.
https://doi.org/10.1108/BFJ-12-2024-1234
Published: 11 August 2025
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Journal Articles

Food waste: an exploratory investigation of causes, practices and consequences perceived by Brazilian supermarkets and restaurants

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Eluiza Alberto de Morais Watanabe, Caroline Rodrigues do Nascimento, Michele Gasparoto Moreira Teixeira de Freitas, Mayra Monteiro Viana
Journal: British Food Journal
British Food Journal (2022) 124 (3): 1022–1045.
https://doi.org/10.1108/BFJ-01-2021-0045
Published: 06 August 2021
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Journal Articles

Certification label and fresh organic produce category in an emerging country: an experimental study on consumer trust and purchase intention

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Eluiza Alberto de Morais Watanabe, Solange Alfinito, Luisa Lourenço Barbirato
Journal: British Food Journal
British Food Journal (2021) 123 (6): 2258–2271.
https://doi.org/10.1108/BFJ-09-2020-0808
Published: 19 February 2021
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Journal Articles

Perceived value, trust and purchase intention of organic food: a study with Brazilian consumers

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Eluiza Alberto de Morais Watanabe, Solange Alfinito, Isabelle Cristina Galindo Curvelo, Kavita Miadaira Hamza
Journal: British Food Journal
British Food Journal (2020) 122 (4): 1070–1184.
https://doi.org/10.1108/BFJ-05-2019-0363
Published: 02 March 2020
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