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Journal Articles

Social representations of plant-based meat among Taiwanese consumers and the moderating effect of food neophobia on willingness to try — a mixed-methods approach

Mei-Fang Chen

British Food Journal (2025) 127 (8): 2911–2928.

https://doi.org/10.1108/BFJ-12-2024-1236

Published: 23 May 2025

View article titled, Social representations of plant-based meat among Taiwanese consumers and the moderating effect of food neophobia on willingness to try — a mixed-methods approach

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Journal Articles

Drivers, inhibiting factors and facilitating factors influencing purchase intention of suboptimal foods among Taiwanese consumers

Mei-Fang Chen

British Food Journal (2025) 127 (2): 715–737.

https://doi.org/10.1108/BFJ-09-2024-0907

Published: 23 December 2024

View article titled, Drivers, inhibiting factors and facilitating factors influencing purchase intention of suboptimal foods among Taiwanese consumers

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Journal Articles

Integrating the value–belief–norm model and the theory of planned behavior for explaining consumers’ purchase intention of suboptimal food

Mei-Fang Chen

British Food Journal (2024) 126 (9): 3483–3504.

https://doi.org/10.1108/BFJ-05-2024-0426

Published: 01 August 2024

View article titled, Integrating the value–belief–norm model and the theory of planned behavior for explaining consumers’ purchase intention of suboptimal food

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Journal Articles

Consumer food choice motives and willingness to try plant-based meat: moderating effect of meat attachment

Mei-Fang Chen

British Food Journal (2024) 126 (3): 1301–1324.

https://doi.org/10.1108/BFJ-04-2023-0330

Published: 18 December 2023

View article titled, Consumer food choice motives and willingness to try plant-based meat: moderating effect of meat attachment

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Journal Articles

Integrating the extended theory of planned behavior model and the food-related routines to explain food waste behavior

Mei-Fang Chen

British Food Journal (2023) 125 (2): 645–661.

https://doi.org/10.1108/BFJ-07-2021-0788

Published: 21 April 2022

View article titled, Integrating the extended theory of planned behavior model and the food-related routines to explain food waste behavior

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Journal Articles

The impacts of green claims on coffee consumers’ purchase intention

Mei-Fang Chen, Chia-Lin Lee

British Food Journal (2015) 117 (1): 195–209.

https://doi.org/10.1108/BFJ-07-2013-0196

Published: 05 January 2015

View article titled, The impacts of green claims on coffee consumers’ purchase intention

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Journal Articles

Consumers' health and taste attitude in Taiwan: The impacts of modern tainted food worries and gender difference

Mei‐Fang Chen

British Food Journal (2013) 115 (4): 526–540.

https://doi.org/10.1108/00070701311317829

Published: 12 April 2013

View article titled, Consumers' health and taste attitude in Taiwan: The impacts of modern tainted food worries and gender difference

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Journal Articles

Segmentation of Taiwanese consumers based on trust in the food supply system

Mei‐Fang Chen

British Food Journal (2012) 114 (1): 70–84.

https://doi.org/10.1108/00070701211197374

Published: 20 January 2012

View article titled, Segmentation of Taiwanese consumers based on trust in the food supply system

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Journal Articles

The gender gap in food choice motives as determinants of consumers' attitudes toward GM foods in Taiwan

Mei‐Fang Chen

British Food Journal (2011) 113 (6): 697–709.

https://doi.org/10.1108/00070701111140052

Published: 14 June 2011

View article titled, The gender gap in food choice motives as determinants of consumers' attitudes toward GM foods in Taiwan

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Journal Articles

Attitude toward organic foods among Taiwanese as related to health consciousness, environmental attitudes, and the mediating effects of a healthy lifestyle

Mei‐Fang Chen

British Food Journal (2009) 111 (2): 165–178.

https://doi.org/10.1108/00070700910931986

Published: 15 February 2009

View article titled, Attitude toward organic foods among Taiwanese as related to health consciousness, environmental attitudes, and the mediating effects of a healthy lifestyle

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Journal Articles

An integrated research framework to understand consumer attitudes and purchase intentions toward genetically modified foods

Mei‐Fang Chen

British Food Journal (2008) 110 (6): 559–579.

https://doi.org/10.1108/00070700810877889

Published: 13 June 2008

View article titled, An integrated research framework to understand consumer attitudes and purchase intentions toward genetically modified foods

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Social representations of plant-based meat among Taiwanese consumers and the moderating effect of food neophobia on willingness to try — a mixed-methods approach

Drivers, inhibiting factors and facilitating factors influencing purchase intention of suboptimal foods among Taiwanese consumers

Integrating the value–belief–norm model and the theory of planned behavior for explaining consumers’ purchase intention of suboptimal food

Consumer food choice motives and willingness to try plant-based meat: moderating effect of meat attachment

Integrating the extended theory of planned behavior model and the food-related routines to explain food waste behavior

The impacts of green claims on coffee consumers’ purchase intention

Consumers' health and taste attitude in Taiwan: The impacts of modern tainted food worries and gender difference

Segmentation of Taiwanese consumers based on trust in the food supply system

The gender gap in food choice motives as determinants of consumers' attitudes toward GM foods in Taiwan

Attitude toward organic foods among Taiwanese as related to health consciousness, environmental attitudes, and the mediating effects of a healthy lifestyle

An integrated research framework to understand consumer attitudes and purchase intentions toward genetically modified foods

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