... By systematically synthesizing the literature, the four most relevant sustainability dimensions for groceries were uncovered. These dimensions are subsequently incorporated into a Best–Worst Scaling experiment with a representative sample of n = 448 Swedish consumers to identify the one MDMLSL that best...

... the provinces of Valencia, Castellón and Alicante. The aim is to identify key wine attributes, interprovincial differences and distinct consumer segments. Design/methodology/approach A survey was administered to 504 wine consumers across the three provinces of the Valencia Community. Best–Worst Scaling (BWS...

...Erpeng Wang; Yefan Nian; Zhifeng Gao Purpose This paper aims to identify Chinese consumers’ dish value systems and investigate whether and to what extent their dish values vary by type of consumers. Design/methodology/approach We used a best–worst scaling (BWS) developed based on previous...

... habits and socio-demographic characteristics. Design/methodology/approach The exploration of individuals' preferences towards 12 CB quality attributes was made throughout a choice experiment based on the Best-Worst Scaling (BWS) methodology approach. In addition, the BWS results were employed...

.... Design/methodology/approach An online survey was administered across 83 food firms in Greece, assessing the importance of relationship characteristics of the supply chain by using the best–worst scaling technique. Findings The most important characteristics relate to the quality of the primary...

... techniques, between latent class cluster analysis (LCCA) and traditional cluster analysis (CA), for precise segmentation. Design/methodology/approach Best–worst scaling (BWS) method was applied to measure the level of relative importance of organic rice attributes. Then, LCCA and CA techniques were...

... the supervision of pork quality and safety. Design/methodology/approach The pig farmer survey and the pork consumer survey were conducted in Funing County, Jiangsu Province, using the best-worst scaling (BWS) and a mixed logit model. Findings The results showed that the designation of responsibility...

...; information on television; information on the back label; information on the front label; and award stickers on the bottle. The importance of the selected wine information was evaluated using best-worst scaling, which is gaining research popularity (de Magistris et al., 2014 ; Mueller...

... consumer preferences for cask wine and, furthermore, what the profile of the cask wine consumer is. This study aims at filling this gap. Design/methodology/approach Based on a web‐based survey, the best‐worst scaling (BWS) method was applied to measure the importance of attributes that Greek consumers...

... survey that took place in April 2010. The best‐worst scaling method was applied measuring the level of importance given by participants to a list of most common attributes used in choice of wine. Independent sample t‐tests were applied to compare the best‐worst scores between Generation Y...