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Keywords: Cheap protein
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Journal Articles
British Food Journal (2021) 123 (5): 1776–1792.
Published: 23 December 2020
... rights only Consumer alienation Subjective norms Broiler Food insecurity Cheap protein Misperceptions It has been pointed out that meat, as a whole, is facing a decline in its image (Alvensleben and Mahlau, 1998) and consumption/ or demand (Bansback, 2014). Among available, broiler meat...

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