... There is limited research concerning ADC of agricultural product in Crete. Thus, findings on consumers’ behaviour with respect to alternative and eventually sustainable distribution channels are a contribution to the literature in the field of sustainable supply chain management. Additionally, this research adds...

...C.N. Roussis; C.H. Skiadas Crete is the largest island of Greece and fifth of the Mediterranean basin which produces traditional and high‐quality cheeses from sheep′s and goat′s milk. Reports a qualitative and quantitative market survey to determine which factors affect purchasing behaviour...