Keywords: Electronic commerce
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Journal Articles
British Food Journal (2022) 124 (12): 4626–4643.
Published: 21 February 2022
... social media. © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Entrepreneurship Electronic commerce Satisfaction Source credibility Enterprise social media Trust The rapid advancements in e-commerce and enterprise social media usage...
Journal Articles
British Food Journal (2021) 123 (2): 789–802.
Published: 14 October 2020
... technologies has also directed to changes in how entrepreneurs convey their business. Despite intensive social commerce research, the challenges of social commerce for entrepreneurs have attracted less attention and especially neglected the role of trust and satisfaction in electronic commerce. Design...
Journal Articles
Journal Articles
British Food Journal (2009) 111 (6): 598–619.
Published: 13 June 2009
... Electronic commerce Internet marketing Marketing strategy Wines Italy The recent and sudden growth of e‐business is having a strong impact on entrepreneurs especially in small and medium enterprises (SMEs) (Wilkinson, 2002). As underlined by Brooksbank et al. (2003) e‐commerce also...

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