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Keywords: Lack of knowledge
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Journal Articles
Factors influencing green purchasing inconsistency of Ecuadorian millennials
Available to Purchase
Journal:
British Food Journal
British Food Journal (2022) 124 (8): 2461–2480.
Published: 23 August 2021
... labels, lack of knowledge and availability influence inconsistencies in the green purchasing of millennials? Nelson Geovany Carrión Bósquez can be contacted at: nelson.carrion@pucp.edu.pe 25 05 2021 21 07 2021 30 07 2021 01 08 2021 © Emerald Publishing Limited 2021...
Journal Articles
The red‐headed stepchild of wine? Marketing muscadine wines in the Southern USA
Available to Purchase
Journal:
British Food Journal
British Food Journal (2011) 113 (10): 1290–1304.
Published: 27 September 2011
...' lack of knowledge of muscadine wines as their main challenge. The prevalence of these two main challenges clearly suggests the need for consumer education if any images of inferiority in muscadine wines are to be dispelled. Research limitations/implications The number of this study's participants...
