...Yingying Dong; Lisa Gao Purpose This study aims to identify the decision-making process involved in the purchase of organic wine from consumer values to attitudes to behavioural intention towards organic wine via the value–attitude–behaviour (VAB) model. Involvement in wine is also taken...

...Gergely Szolnoki; Katharina Hauck Purpose This study investigates organic wine consumption and analysed the motives, preferences and basic characteristics of German consumers of organic and non-organic wines. Design/methodology/approach The comparative study is based on data from...

... experiment Consumer wine preferences Food production process Hand-harvested grapes Organic wine Wine label Traditionally, grapes for producing wine have been harvested exclusively by hand. Since the early 1970s, wineries have increasingly used mechanical methods to harvest wine grapes. Nowadays...