... and/or using marketing techniques had lower content of fat and higher content of fibre. However, the high prevalence of these strategies in ultra-processed foods is alarming. The presence of health claims and use of marketing techniques was not found to be an effective modifier of the three price measures...

... products is recommended by dietary guidelines around the world (Weaver, 2014). However, processing techniques have been used by the food industry that alter these foods’ natural composition and nutritional profiles, turning them into processed and ultra-processed foods with high levels of added sugar...