.... A similar effect was observed among respondents who had a high coffee consumption when implicit cues (i.e. kraft paper packing) were present. Originality/value This research improves our understanding of explicit and implicit cues in coffee packaging by examining the use of sustainable packaging...

...Karima Afif; Claudia Rebolledo; Jacques Roy Purpose This paper presents a comprehensive overview of the cross-disciplinary literature on the drivers, barriers and performance outcomes of sustainable packaging to understand the current state of research in this field and identify research...