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Keywords: The theory of planned behavior (TPB) model
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Journal Articles
Journal:
British Food Journal
British Food Journal (2024) 126 (9): 3483–3504.
Published: 01 August 2024
...-Fang Chen can be contacted at: mfchen@ttu.edu.tw 01 05 2024 19 06 2024 02 07 2024 © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Value–belief–norm (VBN) model The theory of planned behavior (TPB) model Motivations to reduce...
