... the organization, will improve fundraising results and individual satisfaction for giving and receiving. Practical implications The concepts discussed have beginnings in other institutions and recognize a trend of adapting business models to libraries’ needs. Originality/value The is the author’s own work...

...Jesse Whitchurch; Alberta Comer Purpose With the retirement of the External Relations Director in early 2014, the Marriott Library’s new Dean used this opportunity to move library fundraising in a new direction. This paper aims to examine one approach to institutionalizing philanthropy to increase...

...Debra A. Riley-Huff; Kevin Herrera; Susan Ivey; Tina Harry Purpose This paper aims to examine the fundraising strategy known as crowdfunding because it applies to galleries, libraries, archives and museums (GLAM) and to share a crowdfunding case study experience. Design/methodology/approach...

...Betina L. Gardner; Krista Zabawa Rhodus Purpose – The purpose of this paper is to discuss Eastern Kentucky University (EKU) Libraries’ experience and success in the creation of a fundraising Communications Plan. Design/methodology/approach – The paper is based on observational experiences...

... the consumer price index (Gonzalez, 2010), and the increasing cost of salaries, outside funding sources, are useful to sustain current operations and build for the future. Fundraising is becoming more important now than in various decades of the past. Development work has been somewhat neglected...

...Kirstin Steele Purpose – This paper aims to share progress in communication, fundraising, and collaboration in a small college library setting. Design/methodology/approach – The paper takes the form of an opinion piece. Findings – Small victories have the potential to culminate...

...Alessandra Citti; Marina Zuccoli Purpose The purpose of this paper is to describe the fundraising activities carried out by two libraries at the University of Bologna (Italy), which could be adopted by other libraries. Design/methodology/approach The paper discusses the approach adopted...

...Tomalee Doan; Sammie L. Morris Purpose The purpose of this paper is to share successful strategies to enable mid‐level management academic librarians and archivists to raise major gifts from individual donors. Design/methodology/approach The paper demonstrates the growing need for fundraising...

... example. Originality/value The article is based on experiences of the author and persons mentioned to produce a successful fund raising campaign. Michael A. Crumpton can be contacted at: macrumpt@uncg.edu © Emerald Group Publishing Limited 2012 Fundraising Development Staff...

... several years of making steady, but not particularly notable gifts, a donor couple comes onto the fundraiser's radar. The donors have a longstanding interest in the organization, as evidenced by their repeat gifts. With some cultivation and relationship building, the fundraiser gradually gets to know more...

... suggests that traditional fundraising for collections has become more difficult, and innovative appeals are required to attract donors. Originality/value The value of this paper is in its presentation of examples and strategies for raising funds to support collection building. We have explored...

... a professional development officer, a team strategy including fostering a synergistic relationship with development staff, and building a donor base prior to successful fundraising rooted in customer service, outreach and marketing. Findings Public university libraries without development programs should...

... that marking accomplishments with appropriate internal and external recognition is essential to a fundraising operation. Originality/value The value of this paper is in its presentation of examples and strategies for promoting achievements. Publicity before and after the date can extend the event's...

... proposes that fundraising opportunities can be communicated and enhanced through a variety of methods. Originality/value The value of the paper is in its suggestions for promoting the library's needs and opportunities through external communication means. © Emerald Group Publishing Limited 2009...

...Emily Silverman Purpose The purpose of this paper is to inspire thinking about the nature of philanthropy. Design/methodology/approach The paper discusses views of giving motivation and behavior. Findings This paper proposes that perceptions of fundraising can be examined to better...

... Emerald Group Publishing Limited 2009 Fundraising Libraries Philanthropy Programming Throwing a good party takes a lot of work. For many of us, hosting events may not come naturally either. Let us look at the benefits and challenges of programming for fundraising in our libraries...

...Emily Silverman Purpose The purpose of this paper is to provide suggestions for sustaining effective marketing and fundraising in challenging economic times. Design/methodology/approach This paper discusses and gives examples of marketing and promotion strategies to sustain fundraising...

... of the above, have an assortment of programs that can appeal to different interests. Then, concentrate on a subset of programs that you can host more than once. For example, our fundraising dinner in the library has become an annual tradition and so has a special appeal. Devoted donors attend the “Dinner...

... might yield a better result. This added yet a few more names to our library “school.” Academic libraries Fundraising Most development professionals and library directors are likely familiar with the giving pyramid – the fundraising 101 dictum that illustrates that the most dollars...

..., by its very nature, is anything but straight forward. For a number of reasons, development efforts can get off track. Originality/value Suggests practical strategies for minimizing dysfunctional elements in library development efforts. Fundraising Libraries Design and development Employee...