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Case Studies

Buick at a Crossroads: Building Brand Momentum

Kimberly A. Whitler, Graham D. Wells, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–27.
https://doi.org/10.1108/case.darden.2024.000907
Published: 24 April 2024
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Case Studies

Impact Makers (A): The Newman's Own of Management Consulting

Elena Loutskina, Gerry Yemen, Jenny Mead
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–25.
https://doi.org/10.1108/case.darden.2024.001797
Published: 24 April 2024
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Case Studies

Deutsche Bank Restart: Goodbye Goldman Sachs of Europe?

George (Yiorgos) Allayannis, Gerry Yemen, Paul Holtz
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–28.
https://doi.org/10.1108/case.darden.2024.001934
Published: 24 April 2024
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Case Studies

Powerball: Somebody's Gotta Win!

Gerry Yemen, Manel Baucells
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–6.
https://doi.org/10.1108/case.darden.2024.000857
Published: 23 April 2024
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Case Studies

Rohvi

Lalin Anik, Gerry Yemen, Aerika Mittal
Case Provider: The Case for Women
The Case for Women 1–23.
https://doi.org/10.1108/CFW.2020.000020
Published: 23 June 2021
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Case Studies

Kulicke and Soffa Industries, Inc.: Designing a Supply Chain Network

Gerry Yemen, Gal Raz, Martin N. Davidson
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–14.
https://doi.org/10.1108/case.darden.2016.000177
Published: 20 January 2017
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Case Studies

Shenzhen Filtroil: Finding Balance

Lynn A. Isabella, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–8.
https://doi.org/10.1108/case.darden.2016.000278
Published: 20 January 2017
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Case Studies

SmartOps Corporation: Forging Smart Alliances?

Ronald T. Wilcox, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–11.
https://doi.org/10.1108/case.darden.2016.000282
Published: 20 January 2017
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Case Studies

Taking a Mexican Company Global—The CEMEX Way

S. Venkataraman, George (Yiorgos) Allayannis, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–27.
https://doi.org/10.1108/case.darden.2016.000288
Published: 20 January 2017
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Case Studies

Deutsche Bank and the Road to Basel III

George (Yiorgos) Allayannis, Gerry Yemen, Andrew C. Wicks, Matthew Dougherty
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–20.
https://doi.org/10.1108/case.darden.2016.000090
Published: 20 January 2017
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Case Studies

BP: Beyond Petroleum

Gerry Yemen, Michael Lenox, Jared D. Harris
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–16.
https://doi.org/10.1108/case.darden.2016.000048
Published: 20 January 2017
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Case Studies

The Wonderful World of Human Resources at Disney

Lynn A. Isabella, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–14.
https://doi.org/10.1108/case.darden.2016.000321
Published: 20 January 2017
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Case Studies

The IndiGo Story: “On Time, Hassle Free”

Elliott N. Weiss, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–16.
https://doi.org/10.1108/case.darden.2016.000310
Published: 20 January 2017
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Case Studies

Mauboussin Japan: A French Gem in Asia

Thierry Delecolle, Ronald G. Kamin, Beatrice Parguel, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–18.
https://doi.org/10.1108/case.darden.2016.000190
Published: 20 January 2017
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Case Studies

The Walt Disney Company: Mickey Mouse Visits Shanghai

Stephen Maiden, Case Writer, Gerry Yemen, Elliott N. Weiss, Oliver Wight
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–11.
https://doi.org/10.1108/case.darden.2021.000022
Published: 10 February 2016
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Case Studies

Tirumala Tirupati: Wait a Moment

Stephen E. Maiden, Gerry Yemen, Elliott N. Weiss, Oliver Wight
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–10.
https://doi.org/10.1108/case.darden.2021.000060
Published: 06 April 2015
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Case Studies

Sold—to the Highest Bidder in Japan: Operational Challenges and Culture

Gerry Yemen, Kristin J. Behfar, Allison Elias
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–5.
https://doi.org/10.1108/case.darden.2021.000059
Published: 19 March 2015
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Case Studies

The Global Software Team: Jugaad Needed

Kristin J. Behfar, Gerry Yemen
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–3.
https://doi.org/10.1108/case.darden.2021.000032
Published: 23 June 2014
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Case Studies

Uber Pricing Strategies and Marketing Communications

Virginia Weiler, Paul Farris, Gerry Yemen, Kusum Ailawadi
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–15.
https://doi.org/10.1108/case.darden.2021.000028
Published: 23 May 2014
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Case Studies

Vigeo and CSR—The Daughter of Globalization

Gerry Yemen, Ronald G. Kamin, Andrew C. Wicks
Case Provider: Darden Business Publishing Cases
Darden Business Publishing Cases 1–17.
https://doi.org/10.1108/case.darden.2021.000014
Published: 01 October 2012
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