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Purpose

The aim of the article is to introduce readers to a novel way of utilizing experts to assist learning

Design/methodology/approach

The article is based on significant experience of using the witness approach over many years.

Findings

We have found that managers and others like using the witness approach. It clearly enhances learning and this has been identified in evaluation studies.

Practical implications

The article shows how organizations can use the witness approach in practical situations.

Originality/value

Most people have never heard of the witness approach and so it will be seen as quite an original contribution to the field.

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