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Learning has become a fundamental part of the make‐up of modern business. As challenge after challenge is thrown upon us in the form of globalization, environmental change, discontinuity, uncertainty and complexity, our capacity to learn both as individuals and a collective provides us with a clear chance to keep in touch. But why, in light of this fact, does organizational learning so often fail to ignite? The answer is that missed opportunities and mistakes occur because we do not dig deeply enough into the basic assumptions guiding our actions. Usually “the way things are done” is part of the organizational fabric – in many cases this fabric is extremely difficult to change.

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