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Keywords: LEARN model
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Journal Articles
Development and Learning in Organizations: An International Journal (2025) 39 (6): 17–20.
Published: 02 January 2025
...Sheena Lovia Boateng Purpose This is a conceptual paper that draws on African symbolic concepts and integrates insights from knowledge management and marketing literature. The paper develops a practical framework, the LEARN model, to guide marketers in leveraging knowledge gaps for continuous...

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