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Discusses universities role in resolving gender problems and of combating “impoverished” learning. Argues that gender should be central to management development and education and proposes that gender should be placed high on the agenda to challenge traditional sex role stereotypes in students’ organizations. Proposes that because of problematic areas in educational environment these may not be conducive to women’s development managerially. States that women academics have to get to these management positions to challenge the status quo, but that the movement up the ladder of management responsibility is very difficult. Goes on to highlight the various supporting arguments and discusses these at length. Gives an example in management educationof gender on the agenda and details out the occurrences and effects. Concludes that the initiatives discussed should be taken on board business/management schools should begin to place gender firmly on the agenda‐increasing awareness of gender issues through the process.

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