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Case Studies

MiDArq Solutions vs. the gig economy: a fight to keep talent

Available to Purchase
Ali Raza, Muhammad Shaique, Sheema Matloob, Nabeel Nisar, Sanober Fatima
Case Provider: Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–14.
https://doi.org/10.1108/EEMCS-02-2025-0099
Published: 17 December 2025
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Case Studies

Kissan Madadgar: pioneering agri-tech in Pakistan, the journey to conquer Sindh

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Nabeel Nisar, Ali Raza, Qamarunisa Aziz, Mahnoor Khan, Attaullah Jatoi
Case Provider: Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–27.
https://doi.org/10.1108/EEMCS-10-2024-0415
Published: 27 January 2025
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Case Studies

Reckitt Benckiser’s CSR program – capitalizing the rural market

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Tauseef Iqbal Khan, Syed Ali Raza, Mahesh Devji
Case Provider: Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–13.
https://doi.org/10.1108/EEMCS-03-2020-0077
Published: 27 April 2021
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Case Studies

New Wella Salon: a journey towards popularizing the services (B)

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Muhammad Muzamil Sattar, Nabeel Nisar Pathan, Ali Raza
Case Provider: Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–21.
https://doi.org/10.1108/EEMCS-06-2017-0128
Published: 13 September 2018
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