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Keywords: Impact framework
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2024) 58 (7): 1806–1825.
Published: 13 September 2024
... 07 2024 31 07 2024 © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Sharyn Rundle-Thiele is the corresponding author and can be contacted at: s.rundle-thiele@griffith.edu.au Impact Net positive Impact framework Social value...
