Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-2 of 2
Keywords: Social identity theory
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
How a publicized leader transgression can affect member outcomes and gift purchasing of associated symbolic products
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2024) 58 (6): 1630–1652.
Published: 25 June 2024
... on topics related to the case we examine, specifically social identity theory, identity threat theory, identity-based organizations (IBOs) and leader transgressions. We then develop hypotheses regarding the direct impact of the publicized leader transgressions on member outcomes and purchase intentions, how...
Journal Articles
Reframing the practice of volunteering as a collective endeavour through a focal brand community
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2023) 57 (10): 2683–2712.
Published: 11 May 2023
... service beneficiaries and service enablers, anchored in social identity theory. It provides clear recommendations for practice through reframing the recruitment challenge. Sarah-Louise Mitchell can be contacted at: smitchell@brookes.ac.uk 17 03 2022 05 10 2022 28 03 2023 13 04...
