Describes how UK and Ireland retailer Boots streamlined its recruitment process by moving from a paper and email based system to one based online.
Outlines the weaknesses of the old system and the advantages of the new, by comparing how the two were used in recent large‐scale recruitment campaigns.
Reveals that recruitment is now consistent across the Boots stores and applying for a job with the company is much easier, helping to enhance the employer brand. The HR team has been able to speed up its recruitment campaigns and can easily handle large numbers of applications. More applications are coming in from abroad.
Shows that Boots completed its campaign to place pharmacy students for summer 2006 three months earlier than usual.
Claims that the new system has given Boots a much wider presence in the market and better visibility of recruitment across the company. This has improved people‐relationship management.
