Beaverbrooks sparkles in the workplace: Strong sense of “family” boosts business performance

This paper aims to describe the policies that have helped high‐street jeweller Beaverbrooks to win a lifetime‐achievement award for being among the top companies in the Sunday Times “Best Companies to Work For” for the fifth year running.

Details the company's policies in the areas of training and development, benefits and rewards, teamwork and communication, and charitable giving.

Reveals a strong emphasis on management development and recruiting for top positions from within the company. Also reveals that the managing director dedicates 90 percent of his diary time to talking with teams.

Reaffirms that employees who are treated well are more likely to give good customer service.

Highlights the strong sense of “family” among employees.