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Proposes that the emphasis for personal development is with the new and existing managers through the use of management development. Notes,however, that there is also a need to identify those who have management potential who are at a lower level. States that companies which ignore this fact are in danger of creating gaps in their management structure. Examines a major building society′s personal development plan which increases performance, developing career planning. Concludes that the benefits have far outweighed the expectations of the building society.

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