...M.S. Rao Purpose The purpose of this paper is to debunk myths about soft leadership. Design/methodology/approach The paper distinguishes soft leadership from other leadership styles. Findings It calls for companies exploring this new leadership perspective to achieve organizational...

...M.S. Rao Purpose The purpose of this paper is to explore a new leadership style – “soft leadership” – which is needed in a interconnected, global, and technocratic world. Design/methodology/approach This paper is a combination of research into a new leadership style...

... gender leadership styles, next it outlines the findings regarding whether one gender is more effective than the other on certain dimensions. The article presents the findings of how certain leadership perceptions have evolved. Finally the article will review the challenges faced by women in business...

... gender leadership styles, next it outlines the findings regarding whether one gender is more effective than the other on certain dimensions. The article presents the findings of how certain leadership perceptions have evolved. Finally the article will review the challenges faced by women in business...