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Journal
State-of-the-art research on marketing issues related to a range of financial services providers from banks and insurers to financial advisors and credit providers.
Journal Articles
How QR-based mobile payments reshape consumer spending toward low-value discretionary purchases: evidence from South Korea
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International Journal of Bank Marketing 1–26.
Published: 28 May 2026
Event Study Coefficients. Notes: The error bars show 95% confidence interva...
Available to Purchase
in How QR-based mobile payments reshape consumer spending toward low-value discretionary purchases: evidence from South Korea
> International Journal of Bank Marketing
Published: 28 May 2026
Figure A1 Event Study Coefficients. Notes: The error bars show 95% confidence intervals based on standard error clustered at the individual level More about this image found in Event Study Coefficients. Notes: The error bars show 95% confidence interva...
Placebo Test Results
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in How QR-based mobile payments reshape consumer spending toward low-value discretionary purchases: evidence from South Korea
> International Journal of Bank Marketing
Published: 28 May 2026
Figure A2 Placebo Test Results More about this image found in Placebo Test Results
Journal Articles
Understanding personal loan repayment intention among working adults in Malaysia: an exploratory study
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International Journal of Bank Marketing 1–18.
Published: 25 May 2026
Journal Articles
Discouraged borrowers: examining farmers' latent demand for subsidized credit in Algeria
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International Journal of Bank Marketing 1–21.
Published: 21 May 2026
Conceptual framework. Note(s): The figure illustrates the proposed direct a...
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in How does financial literacy alleviate financial anxiety? The mediating roles of planning and spending control
> International Journal of Bank Marketing
Published: 19 May 2026
Figure 1 Conceptual framework. Note(s): The figure illustrates the proposed direct and indirect paths between financial literacy and financial anxiety, with indirect effects mediated by planning ahead and reduced overspending More about this image found in Conceptual framework. Note(s): The figure illustrates the proposed direct a...
Journal Articles
How does financial literacy alleviate financial anxiety? The mediating roles of planning and spending control
Available to Purchase
International Journal of Bank Marketing 1–28.
Published: 19 May 2026
Journal Articles
Bank versus credit union service quality: What has changed in the last 25 years?
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International Journal of Bank Marketing 1–14.
Published: 14 May 2026
Full factorial design with eight experimental conditions. Source: Author’s ...
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in Toward a secure retirement: personalized projections, financial education, and light nudging
> International Journal of Bank Marketing
Published: 08 May 2026
Figure 1 Full factorial design with eight experimental conditions. Source: Author’s own work More about this image found in Full factorial design with eight experimental conditions. Source: Author’s ...
in Developing human-centred design capability in financial organisations
> International Journal of Bank Marketing
Published: 08 May 2026
Figure 1 Process followed for the selection of relevant literature More about this image found in Process followed for the selection of relevant literature
Sub-themes and themes
Open Access
in Developing human-centred design capability in financial organisations
> International Journal of Bank Marketing
Published: 08 May 2026
Figure 2 Sub-themes and themes More about this image found in Sub-themes and themes
in Developing human-centred design capability in financial organisations
> International Journal of Bank Marketing
Published: 08 May 2026
Figure 3 Concerns and managerial propositions for developing HCD capability in financial organisations More about this image found in Concerns and managerial propositions for developing HCD capability in finan...
Journal Articles
Toward a secure retirement: personalized projections, financial education, and light nudging
Available to Purchase
International Journal of Bank Marketing 1–27.
Published: 08 May 2026
Journal Articles
International Journal of Bank Marketing 1–30.
Published: 08 May 2026
Includes: Supplementary data
Journal Articles
Reclaiming trust: examining the effect of SEC marketing rule on investment advisers and firms' practices
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International Journal of Bank Marketing 1–20.
Published: 08 May 2026
Includes: Supplementary data
Journal Articles
Gendered language and the domain-specific gender gaps in financial market participation
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International Journal of Bank Marketing 1–28.
Published: 06 May 2026
Journal Articles
Debt aversion: causes and implications in younger adults
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International Journal of Bank Marketing 1–25.
Published: 06 May 2026
Overlap distribution plots. Source: Authors own work
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in Buy now, struggle later? Generational differences in BNPL use and household financial behaviors
> International Journal of Bank Marketing
Published: 05 May 2026
Figure 1 Overlap distribution plots. Source: Authors own work More about this image found in Overlap distribution plots. Source: Authors own work
Covariates balancing. Source: Authors own work
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in Buy now, struggle later? Generational differences in BNPL use and household financial behaviors
> International Journal of Bank Marketing
Published: 05 May 2026
Figure 2 Covariates balancing. Source: Authors own work More about this image found in Covariates balancing. Source: Authors own work
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