Keywords: Channel relationships
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Journal Articles
International Journal of Bank Marketing (2007) 25 (7): 490–506.
Published: 16 October 2007
... few theoretical and empirical studies. Jaume Gené Albesa can be contacted at: jaume.gene@urv.net © Emerald Group Publishing Limited 2007 Channel relationships Relationship marketing Customer relations Internet Banking Spain In terms of consumer behaviour, two types...
Journal Articles
International Journal of Bank Marketing (2000) 18 (7): 338–346.
Published: 01 December 2000
... relationships. It is argued that these linkages are forms of multi‐organizational partnering, in notion very similar to “internal” networks. © MCB UP Limited 2000 Banking Relationship marketing Business‐to‐business marketing Channel relationships Networking Various authors have...
Journal Articles
International Journal of Bank Marketing (1992) 10 (6): 38–44.
Published: 01 June 1992
...Nicholas Alexander; John Howells; James Hine Considers marketing information and channel relationship issues raised by the commercialization of EFTPoS systems. Discusses the role and experience of the retailer, banker and consumer, and their evolving relationship in the context of electronic...

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