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Keywords: Compulsive buying
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Journal Articles
International Journal of Bank Marketing (2024) 42 (1): 94–112.
Published: 10 August 2023
... how materialism can influence BNPL use and impulsive and compulsive buying. Additionally, the authors examine if BNPL use and impulsive buying mediate between materialism and compulsive buying. Design/methodology/approach Data from 556 participants were collected through a structured questionnaire...
