... innovation on bank stability in emerging markets, focusing on how various technological advancements affect risk and stability across different regions and institutional settings. Design/methodology/approach Utilizing a comprehensive dataset of 2,461 banks across 91 countries from 2014 to 2023, the study...

... Brand personality Temporal stability Brand resilience Banking sector Digital transformation Measurement invariance Emerging markets C38 M31 Brand personality has become a fundamental concept in marketing theory and practice. Since Aaker's (1997) seminal work introducing the five...

...). Development Consumer behaviour Developing countries Customer attitudes Emerging markets Financial services Citi Foundation Asian Development Bank Institute Funding: The research was co-funded by the Citi Foundation and the Asian Development Bank Institute. No exclusion...

... only Emerging markets Information systems success model Mobile payment This construct is considered a personality characteristic (Chang et al., 2005), describing individual willingness to try new technologies (Kim et al., 2010). Some individuals are more willing to try...

... of the continuance usage intentions. Therefore, in the extended TPB, moral norm details upon the degree to which an individual’s personal beliefs about right or wrong affect their decisions (Şimşekoğlu and Lajunen, 2008). India Government regulations Emerging markets Theory of planned behaviour Merchant pro...

... Limited Licensed re-use rights only Financial literacy Emerging markets College students Money ethics Time preference Money ethics is a concept, which is generally accepted to have a significant impact on individuals’ behaviors in various domains (Tang and Gilbert, 1995...

... challenges, will likely to face greater resistance in the future. Originality/value The findings add to the literature on emerging markets and marketing of technology products by identifying the critical role of privacy in the adoption of financial technology services. Moreover, the authors demonstrate...

... (Hsu et al., 2016, 2015 ; Mouakket, 2015 ; Thong et al., 2006). Thus, we proposed the following hypothesis: Factor analysis Consumer attitudes Customer retention Emerging markets Penetration of mobile internet has significantly increased due to the liberalization...

... 2015 India Consumer attitudes Marketing concept Social responsibility Emerging markets Financial services Corporate social responsibility (CSR) has been written about since 1953 (Bowen), and extensively since 1970 (Taneja et al., 2011). Long popular with firms from...

...Aidan O’Connor; Francisco J. Santos-Arteaga; Madjid Tavana Purpose – The purpose of this paper is to propose a game-theoretical model for commercial bank foreign direct investment strategy, government policy and domestic banking industry interactions in emerging market economies and demonstrate...

.... Originality/value This study suggests modifications to Rogers' original model in order to apply it to the fast‐growing new CEE economies, thus reaffirming the importance of his model. © Emerald Group Publishing Limited 2008 Innovation Emerging markets Banking Financial services Electronic...

... a weak relationship between market orientation and performance. The study called for further research in this area. © MCB UP Limited 2003 Market orientation Emerging markets Banking Strategic choices Brunei Management strategy The questionnaire included: a total of 14...