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Keywords: Employee-customer relationship
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Journal Articles
International Journal of Bank Marketing (2014) 32 (6): 477–493.
Published: 26 August 2014
... of employee-customer relationship such as employee's traits, reward structure, and system for monitoring employee-customer relationship strength. Originality/value – The main contribution of the study is relationship antecedent, which may be taken as a starting point for relationship advancement...
