Keywords: Gender gap
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Journal Articles
International Journal of Bank Marketing (2026) 44 (9): 2003–2030.
Published: 06 May 2026
...Andrzej Cwynar; Piotr Bialowolski; Tomasz Potocki; Marek Cierpiał-Wolan Purpose Building on social identity theory and the linguistic relativity hypothesis, this study examines whether gendered language is associated with gender gaps in financial market participation across European countries...
Journal Articles
International Journal of Bank Marketing (2025) 43 (7): 1389–1412.
Published: 25 March 2025
...Marie-Hélène Broihanne Purpose This article examines the subjective financial knowledge of 7,170 heterosexual couples of retail bank clients in France using dyadic data. Specifically, it explores the within-couple gender gap in subjective financial knowledge by considering the differential effects...
Journal Articles
International Journal of Bank Marketing (2021) 39 (7): 1068–1090.
Published: 29 April 2021
... 2021 Emerald Publishing Limited Licensed re-use rights only Retirement planning Financial literacy Young adults Gender gap Mexico D14 G53 J26 J32 Changes in the pension systems have transferred to individuals responsible for managing resources to finance their retirement...

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