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Keywords: Investment literacy
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Journal Articles
International Journal of Bank Marketing (2026) 44 (3): 422–438.
Published: 23 September 2025
... literacy, risk tolerance and the diverse motivations that drive individuals to invest. Design/methodology/approach This study utilized the 2021 National Financial Capability Study (NFCS) and the 2021 Investor Survey datasets to investigate the relationship between investment literacy, risk tolerance...

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