Keywords: Italy
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal Articles
International Journal of Bank Marketing (1997) 15 (1): 13–21.
Published: 01 February 1997
... Distribution channels Italy Technology Increased competition in the financial services sector has forced even the most reluctant institutions to analyse the opportunities offered by new technologies in the delivery of financial products. Nevertheless, their role is not always clear. Many stress...
Journal Articles
International Journal of Bank Marketing (1990) 8 (4): 3–9.
Published: 01 April 1990
...Steve Worthington Following a discussion of the total United Kingdom market for plastic cards, detailed information is given about the number and nature of retailer credit cards (store cards) currently issued in the United Kingdom. Retailers in the USA and Italy are already competing...
Journal Articles
International Journal of Bank Marketing (1990) 8 (3): 17–23.
Published: 01 March 1990
.... Such a situation is highlighted with an overview of Italian banking – the evolution of bank‐market relations is described, changes in competition are outlined and the emerging competitive strategies are assessed. © MCB UP Limited 1990 Marketing Banks Italy Single market Competitive strategy...

or Create an Account

Close subscription notice
Close access options