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Keywords: Knowledge of mortgage loans' total cost
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Journal Articles
International Journal of Bank Marketing (2021) 39 (1): 69–84.
Published: 02 November 2020
...Pablo Farías Purpose This study identifies the factors that affect the knowledge of mortgage loans' total cost. Design/methodology/approach Empirical research utilizing a survey administered through in-home interviews was conducted. This study adopts the elaboration likelihood model (ELM...
