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1-7 of 7
Keywords: Organizational performance
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Journal Articles
CRM, service quality and organizational performance in the banking industry: a comparative study of conventional and Islamic banks
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International Journal of Bank Marketing (2020) 38 (5): 1081–1106.
Published: 04 May 2020
...Hind Lebdaoui; Youssef Chetioui Purpose This paper aims to examine a model that uses customer service quality as an intervening mechanism in the relationship between customer relationship management (CRM) practices and organizational performance in two different banking structures: conventional...
Journal Articles
Market orientation in the context of the impact of leadership capability on performance
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International Journal of Bank Marketing (2013) 31 (5): 368–387.
Published: 22 July 2013
...Kurmet Kivipõld; Maaja Vadi Purpose The aim of the study is to explore the relationship between organizational leadership capability and organizational performance in the context of market orientation in Estonian financial services organizations. Design/methodology/approach A total of eight...
Journal Articles
Critical competitive methods, generic strategies, and firm performance
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International Journal of Bank Marketing (2004) 22 (1): 43–64.
Published: 01 January 2004
... competitive methods results in above average organizational performance in the banking industry. Based on the theoretical foundation established by Porter (1980, 1985) , Day and Wensley (1988) Miller (1992) , and Bharadwaj et al. (1993) , as well as prior research (Kim and Lim, 1988 ; Robinson...
Journal Articles
Customers, Strategy and Performance
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International Journal of Bank Marketing (1993) 11 (5): 3–11.
Published: 01 May 1993
... and findings suggest that the performance of expert assessment and peer assessment as performance measurement methods is similar. © MCB UP Limited 1993 Organizational performance Delphi method Financial services Marketing strategy Performance measurement United Kingdom CUSTOMERS, STRATEGY...
Journal Articles
Marketing of Private Banking Services in Hong Kong
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International Journal of Bank Marketing (1991) 9 (5): 35–40.
Published: 01 May 1991
... to ensure that their internal organisational structure fits with the bank′s private banking strategy. © MCB UP Limited 1991 Banking Hong Kong Organizational performance Organizational structure Market segmentation MARKETING OF PRIVATE BANKING SERVICES IN HONG KONG 35 P rivate banking...
Journal Articles
Marketing Strategy and Company Performance: A Discriminant Analysis in the Retail Financial Services Industry
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International Journal of Bank Marketing (1991) 9 (3): 25–31.
Published: 01 March 1991
... Organizational performance Marketing strategy Qualitative methods United Kingdom MARKETING STRATEGY AND COMPANY PERFORMANCE 25 W hen performance is measured by peer evaluation, controlling costs and attracting wealthy customers are seen to be the best strategies. Marketing Strategy and Company Performance...
Journal Articles
Success in Selling – The Current Challenge in Banking
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International Journal of Bank Marketing (1991) 9 (2): 30–38.
Published: 01 February 1991
...-23. Bill Stephenson is an independent sales and marketing consultant with 17 years' experience of sales and sales management. Julia Kiely is a lecturer in Human Resource Management at Bournemouth Polytechnic. © MCB UP Limited 1991 Organizational performance Finance Sales promotion...
